Understand how users behave on your site, what they need, and how they feel, fast.
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The slow, manual days of collating data and feedback are over.
Hotjar is an intuitive, visual way to discover, consolidate, and communicate user needs.
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Trusted by 1,306,323 websites in 180+ countries
No credit card required
56,549 users signed up last month
GDPR- & CCPA-ready
How Hotjar works
Understand how users really experience your site.
Heatmaps
Visualize user behavior
Recordings
See what your users see
Feedback
Discover how users feel
Surveys
Hear from your users
Interviews
Connect with users 1:1
User Tests
Conduct research at scale
Get started with Hotjar
It only takes a few minutes to get started with Hotjar. Understand your users—start free, today.
No credit card required
No credit card required
56,549 users signed up last month
GDPR- & CCPA-ready
We play well with others
Save time and effort. Integrate Hotjar with dozens of tools.
Hear from your peers
Discovering pain points
Learn how Invision's digital product team uses Hotjar to improve the customer experience.
"Hotjar is a critical tool for us to understand our users and identify any pain points where they might be getting stuck."
Hear from your peers
Getting buy-in
Learn how the UK's no.1 job portal uses Hotjar to optimize the user experience.
"We like to make people happy at Reed.co.uk and Hotjar's Feedback shows us how well we are doing."
Hear from your peers
Boosting conversions
Learn how HubSpot Academy used Hotjar Surveys to boost signups by 10%.
"If you can't figure out why users are bouncing, Hotjar Surveys is a really direct way to ask them."
Hear from your peers
Reducing assumptions
Learn how the landing page gurus use Hotjar to optimise their landing pages.
"I used to have a bunch of different tools I had to pay for, with Hotjar you get everything in one bundle."
Hotjar Guides
The complete guide to heatmaps
Heatmaps are a powerful way to understand what users do on your website pages—where they click, how far they scroll, and what they look at or ignore.
The beginner’s guide to behavior analytics
Behavior analytics is the key to understanding your customers, and how they really experience and interact with your website or app.
What are product experience insights? (and why every product team needs them)
Product experience insights help teams see how customers really use their products, making it easier to remove bugs, delight users, and reduce churn.
Get started with Hotjar
It only takes a few minutes to get started with Hotjar. Understand your users, start free, today.
No credit card required